European Week of Sport: let’s move and #BeActive!

2015-ewos-fb-event-page-footballEvery EU Country is encouraged to organise activities and events both at local and national level. In Italy, activities will be coordinated by the Department of local affairs, autonomies and sport. The Week is addressed to everyone, regardless of age, background or fitness level. By focusing on grassroots initiatives, the European Sport Week will promote an healthy and more active lifestyle for all Europeans.

At a European level, the Sport Week will be structured around four Focus DaysEducation environment, WorkplaceOutdoorsSport Clubs and Fitness Centres, that are the main settings where people can improve their habits and do sport. The official opening of the event will take place in Brussels on 7th of September 2015 from 10:00 to 11:00 CET; the event will be web-streamed on the EWoS official website. Still in Brussels, the area outside the conference centre will be turned into a European Sport Village, open to the public, where European partners of the Week and interested sport organisations will come together both with information stands and offering a sample of different sport activities, from golf to air squash. The 2015 Flagship Event will take place on 9th of September at The Square Conference Centre in Brussels. This year’s theme will be The role of sport in promoting tolerance and open societies in Europe. It will include a host of sport activities, workshops, a conference, and an Awards ceremony.

In addition to the activities taking place in Brussels during the European Week of Sport, a lot of initiatives will be held across Europe during the whole month of September. To participate, check out the map and find an event near you! During the Week, people willing to share comments, photos or videos on social networks can use the hashtag  #BeActive. It is also possible to share experiences and details about the event on the blog entirely dedicated to the European Week of Sport.

It is generally recognised that in Europe there is a lack of participation in sport activities by people of all grades and ages. This habit could have a negative influence on society and economy as a whole, in terms of reduced productivity and consequent increase of public spending on health care. As a consequence, the European Week of Sport aims to fix this situation and, at the same time, it tries to make people aware of the social importance of adopting an healthy lifestyle.

So #BeActive, and enjoy the European Week of Sport!

For further information, please visit the official website of the event.